Vladimir Senić, Ph.D.

Print
Тitle, name and surname Vladimir Senić, Ph.D.
Academic position Full Professor
Research field Management and Business Administration
Office number 18
Е-mail This email address is being protected from spambots. You need JavaScript enabled to view it.
Time of consultations

Tuesday: 12-14h

Biography

Vladimir Senić was born on September 10, 1977 in Trstenik, Serbia. He completed elementary school and the first three years of Gymnasium in Kragujevac. Upon finishing junior year in Gymnasium, he continued his education in the United States where he completed senior year in Dutch Fork High School (Irmo, South Carolina). He continued his education at the University of Utah, Salt Lake City, UT, where he earned B.Sc. in Business Management in December 2000 graduating with Magna cum laude honors. He earned his M.B.A. in International Business also at the University of Utah in 2002. During his undergraduate and graduate studies he was recognized on a number of occasions by the Dean of the David Eccles School of Business, as well as by the President of the University of Utah. He was a recipient of David Eccles Fellowships.
 
Upon completing his graduate studies he returned to Serbia, where he was employed by the Organization for Security and Cooperation in Europe (OSCE) during 2002 for employee training and preparing reports on implemented activities. Towards the end of 2002 he got employed by Italian consulting firm Eurecna Srl, Venice, which was implementing a project financed by the European Agency for Reconstruction in the Šumadija District.

Since March 2012 he works as an Assistant Professor with the Faculty of Hotel Management and Tourism in Vrnjačka Banja. In a period between 2005 and 2012 he was employed with the Faculty of Economics, University of Kragujevac, where he earned his Ph.D. degree in Economics during 2006. In May 2013 he was promoted to Associate Professor. The scope of his scientific work and interest is related to issues in the domain of management and marketing of service-based organizations.

Teaching
  • Services Management
  • Marketing Management
Research interests
  • Services management
  • Services marketing
  • Consumer satisfaction and loyalty
  • Service quality
  • Geographic information systems (GIS) – geomarketing
References
  • Senić, R. & Senić, V. (2008), Services management and marketing. Prizma, Kragujevac, pp. xx + 558. (ISBN 978-86-911987-0-1)
  • Marinković, V. & Senić, V. (2011). Patient Satisfaction: a Case of Serbian Student Polyclinics. The 12th International Research Symposium on Service Excellence in Management, Cornell University, School of Hotel Administration, Ithaca, New York, USA, June, published in Conference Proceedings titled “Advances in Service Quality, Innovation and Excellence”, pp. 720-729. (ISBN 978-0-578-08457-2)
  • Marinković, V. & Senić, V. (2012). Loyalty patterns in corporate banking: insights gained from analysing willingness to recommend and share of wallet concepts. Total Quality Management and Business Excellence, 23 (11-12), pp. 1465-1478. (DOI: 10.1080/14783363.2012.733265)
  • Marinković, V., Senić, V., Kocić, M & Šapić, S. (2013). Investigating the Impact of SERVQUAL Dimensions on Satisfaction and Loyalty: the Lessons Learnt from Serbian Travel Agencies, International Journal of Tourism Research, 15 (2), pp. 184-196. (DOI:10.1002/jtr.884)
    Senić, V. & Marinković, V. (2013). Patient care, satisfaction and service quality in health care. International Journal of Consumer Studies, 37 (3), pp. 312-319. (ISSN 1470-6423; DOI: 10.1111/j.1470-6431.2012.01132.x)
Project involvement
  1. Pre-clinic studies of bioactive substances (PIBAS), Serbian Ministry of Education and Science, Contract number – 41010.
  2. Modernization and Harmonization of Tourism study programmes in Serbia; Project ID: 544543-TEMPUS-1-2013-1-RS-TEMPUS-JPCR
Organization membership
  1. Serbian Marketing Association, member
  2. Kragujevac Volunteer Center, member
2012. hit-vb.kg.ac.rs; хит-вб.кг.ак.срб
Free Joomla Templates by Joomla 2.5 Template Maker